Hotel Management Notes
Concept / Definition of Hospitality and Importance of Tourism Industry
Class: 11
Concept / Definition of Hospitality and Importance of Tourism Industry
Class: 11
Concept and definition of Hospitality
The Concept of Hospitality is reception and entertainment of guest / visitors with liberality and good will. Most important aspect of the hospitality refers to warm welcome, reception and cordiality. Hospitality service is about creating a sense of well-being to the guest. Its’ service can be characterized as follows:
i) Intangibility
The customer cannot touch, feel or smell; they can simply develop an imaginary picture about what they are going to see at the meeting point.
ii) Personal Service
Personal service reflects the attitude, skill and knowledge of the service personnel. It is intangible in nature.
iii) Material Service
Material services are the physical facilities that are maintained for the customers use. E.g. Furniture, decorating pieces, food, drinks, etc. it is tangible in nature.
Importance of Tourism
Tourism is hospitality industry which has been growing very fast to be one of the major industries in the world. Its importance of tourism is many and varied. It generates revenues as well as employment. Meanwhile it educates the local people and expands the market. The importance of tourism is summarized as under:
i) Employment generation
Employment generation of the total global workforce, more than 10% is employed in the different aspect tourism industry. Many people generate direct as well as indirect employment opportunities to general masses. For example: Hotels, Lodges, trekking, rafting etc.
ii) Source of foreign exchange
Through tourism a country is able to earn large amount of foreign exchange which is required for various development projects. Since export are limited, tourism has become major sources of earning foreign currency/
iii) Trade Development
Tourist take back some articles, instruments like idol, handicrafts, garments, carpets and other products with them back to their homes. Foreign investment in tourism business is another important factor of trade development.
iv) Social / Cultural Development
People can learn about their social status, culture, religion, economic and moral standard, life style etc. and in exchange, we provide the information about our culture change in altitude and life style of people.
v) Promotion of nation
Tourism helps top publicize the country in different parts of the world. It helps to familiarize the local arts, skill, natural beauty, landscape culture, its people and hospitality to the world. It is learnt that the tourist once visited propagates and more tourist are aspired to visit the beautiful destinations.
vi) Expands Markets
Tourism helps to widen the market for local and indigenous products. Tourism is not affected by foreign restrictions, foreign competition and limited markets. The increase of travel trade within national boundaries widens due to tourism.
vii) Source of Public revenue
Tourism is also a valuable source of public revenue. The governmental earns income form of hotel and restaurant tax, visa fee, airport tax, mountaineering royalty etc. The revenue thus earned can be invested in various development works and to develop new tourist destinations by the public sector.
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